Do you easily remember the names of people you just met? Do you often forget where you put your keys? Have you noticed gaps in your memory? If the answer is yes, you might be lacking cognitive training. Just as a lack of physical exercise can harm physical abilities, the same goes for our brain, which is still often neglected.
“We see the brain as a muscle that can be trained and improved,” explains Vincent Primey. That’s why Neuronation has developed two products: a digital medical device aimed solely at patients, which has treated 25,000 people to date in Germany, and a second product for the general public, available in 14 languages, which already boasts 30 million users and allows individuals aged 25 to 45 to enhance their cognitive abilities, whether it’s memory or reasoning.
Another audience is those over 55, who view cognitive training as a way to prevent future deterioration.
Various studies have indeed shown that by training 2 to 3 times a week, users experience an improvement in their quality of life. This means an enhancement of their cognitive skills, but also broader repercussions.
“The benefits are visible after 12 weeks, so it takes time,” explains Vincent Primey. “It’s a bit like physical training; you need to be able to train regularly and over the long term.”
The need for cognitive training is becoming increasingly important, especially as healthcare professionals are in short supply, particularly in rural areas, and the demand for treatment rises with increased life expectancy.
“That’s why digital medical devices can really provide something valuable to healthcare professionals, and these new digital therapies can offer patients, who may not have had available treatments due to a lack of doctors or living in hard-to-reach areas,” explains Vincent Primey. “This is where we believe our product can add value to the care pathway.”
