Mercedes Valcárcel es la directora general de la asociación SpainNAB
Inclusion

Mercedes Valcárcel

directorSpainNAB

Why impact investment can be a differentiating factor for a company?

10:29·3 April 2025

This article was automatically translated from its original Español version. Read the original

Mercedes Valcárcel is the general director of the SpainNAB association, an advisory council for impact investments in Spain, a financial solution that allows companies to leave a mark on society by providing capital to entities that want to generate a positive social or environmental impact.

Beyond companies with a social background, any company can contribute its bit to society. One way to do this is through impact investments. “The most important active element for achieving change is companies. It is crucial that they are the ones promoting positive social or environmental actions and that they have sufficient funds to carry out these activities”, explains Valcárcel.

For the director of the association, these actions can also become a differentiating factor that serves as an extra hook to attract young and committed talent.

María Díaz Valderrama
impact.info journalist
Published on 3 April 2025
Photo credit — D.R.