Nacho Guitard es fundador de Cirineo.
Inclusion

Nacho Guitard

Founder and CEOCirineo

Why Knowing Where Your Money Goes Can Encourage You to Donate More?

10:18·28 August 2025

This article was automatically translated from its original Español version. Read the original

Nacho Guitard is the founder of Cirineo, a social enterprise that connects donors with beneficiaries and local businesses to understand how the donated money is used and who it helps.

What if technology could also be put to the service of donations? That is the question Nacho Guitard and his partner Carlos Martín asked themselves, founders of Cirineo. Their platform allows users to track the donations to encourage those who are unsure how their offered money can help change lives.

“At Cirineo, we allow donors to know the impact their money has in a personalized way. This is a differentiating factor, as 36% of people in Spain do not donate because they do not know where their money goes,” Guitard asserts.

Through monthly subscription plans or one-time donations, users can make their money help families and individuals who want to shop at local businesses, but also gain access to therapy sessions. This commitment by Cirineo to mental health is also key to providing tools that improve the personal situation of those in need.

In collaboration with

María Díaz Valderrama
impact.info journalist
Published on 28 August 2025